Knauf Gips KG

Make up ground

  • Campaign concept

With over 27,000 employees in more than 86 countries, the building materials manufacturer based in Iphofen, Lower Franconia, is undoubtedly one of the largest in its sector. During our long-standing collaboration, we have worked on a wide range of projects, a small selection of which we would now like to showcase here. For us, the focus has always been on the same question:
Do you actually always have to add water to ensure plaster isn’t dry? Not at all. It works just as well with a snappy advertising campaign.

Get ahead – with Knauf. Our concept also conveyed how these gypsum fibreboards allow you to lay high-quality precast screeds quickly, thereby catching up with the competition, gaining an advantage – in other words, getting ahead.


OUR WORK

  • Campaign concept
  • Concept development for print media such as leaflets and postcards

Similar reference projects

Your contact person

Pia Bayer

Art Direction Kreativ

+49 7644 92092-32

For almost 25 years, aufwind has stood for creative quality and powerful ideas. Made in Malterdingen by great people.