Ecumenical Community Initiative

A cross-media campaign to attract young talent to the social sector.

  • Development of the campaign concept
  • Concept and design of posters and advertisements
  • Professional photo shoot with staff

Because meaning matters more than just a job.

To inspire young people to pursue meaningful careers in the social sector, we have developed a cross-media recruitment campaign that resonates on an emotional level whilst being presented in a contemporary style. With authentic imagery, clear messages and a tone tailored to the target audience, the campaign provides a powerful boost to recruitment efforts.

Our services at a glance:

  • Development of the campaign concept and formulation of the key message
  • Conceptualisation and design of the entire campaign (print & digital)
  • Organisation and execution of a professional photoshoot
  • Design of a large-scale poster campaign for public spaces
  • Creation of versatile social media templates for the client’s independent use
  • Concept and implementation of exhibition stands for recruitment fairs, including printed materials

Many thanks to the Ökumenisches Gemeinschaftswerk for their trust and excellent collaboration on this important project.

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Your point of contact

Pia Bayer

Art Direction Kreativ

+49 7644 92092-32

For almost 25 years, aufwind has stood for creative quality and powerful ideas. Made in Malterdingen by great people.